We’re not an ad agency. We’re not a media buyer. We’re rooted in street culture and built for brands ready to be seen.
WHAT (IS) MADE YOU LOOK?
Made You Look Media is a creative studio producing high-impact, artist-led campaigns through hand-painted outdoor advertising in a range of formats, and tech-led OOH brand experiences. Whether it's a mural spanning a CBD wall or a collaboration with a global artist to boost your brands message, we make work that turns heads — and earns attention in the right way.
We’ve worked with some of Australia’s most respected muralists and visual storytellers to deliver campaigns that feel raw, real, and built from the ground up. This isn’t traditional media. This is visual disruption with cultural weight that hits through to your target audience.
founder bio
Will is a co-founder of Blank Walls — the internationally recognised street art company behind over 300 commissioned murals and culture-shifting public art projects across the globe. From 2022 to 2024, he directed the No More Blank Walls Street Art Festival, a nationally celebrated initiative that brought artists, brands, and communities together through large-scale mural work.
After stepping away from the corporate rat race in 2021 to commit fully to Blank Walls, Will has continued to follow his passion for creativity, storytelling, and street-level impact — working closely with some of the most respected artists in the game to produce meaningful public work.
Made You Look is the next evolution of that mission. Born from the momentum of Blank Walls, it represents a sharper focus on hand-painted out-of-home media, artist-led brand experiences, and Tech-enhanced campaigns — all without compromising the cultural integrity that Blank Walls was built on.
Operating as an affiliate of Blank Walls, Made You Look helps brands and artists create more than media — we basically create moments worth staring at.
Our values
We centre artists in every campaign — from creative development to execution — because we believe the best ideas come from those who live and breathe the culture. When the artist leads, authenticity follows.
artist-first
Bold Creativity
We don’t just paint walls — we paint statement pieces. Every mural is designed to cut through visual noise and leave a lasting impression from the moment the brushes hit the wall.
From surface prep to final coat, we deliver murals that meet commercial standards without compromising artistic integrity. On time, on brief, and on point. While we champion artist-led work wherever possible, we’re also trusted by agencies and in-house teams to bring their designs to life — with the same attention to detail, scale, and street-level impact.
Quality Production
Community Connection
We’re deeply connected to a growing network of mural artists across Australia — from emerging local talent to some of the country’s most recognised names. Every wall we paint is an opportunity to champion artists, support their craft, and embed real culture into public space.
Local Knowledge, National Reach
With deep roots in Perth and access to over 100 walls across Australia, we bring local insight to every campaign and the scale to go far beyond.