FAQs about made you look
Who is Made You Look?
Made You Look is a Perth-based out-of-home media and creative studio specialising in artist-led advertising.
We deliver hand-painted murals, billboards, static vinyl, street posters and experiential campaigns across Western Australia and nationally.
Founded by Will Clark in 2025, Made You Look operates in affiliation with Blank Walls and draws on years of experience delivering large-scale murals and public art projects.
What is hand-painted out-of-home advertising?
Hand-painted OOH is outdoor advertising painted directly onto large-scale walls by professional mural artists.
Rather than feeling like a traditional ad, murals can become part of the streetscape — combining brand messaging, art and local relevance to create something people stop and notice.
What services does Made You Look offer?
Our services include:
Hand-painted mural advertising
Billboards
Static vinyl advertising
Street posters
Creative development
Site sourcing
Production and installation
Augmented reality and special builds
Photography, video and campaign activations
We can manage the full campaign from brief through to installation and final site restoration.
Where can Made You Look run campaigns?
Made You Look works across metropolitan and regional Western Australia, as well as nationally.
Our WA network includes Perth, Northbridge, Scarborough, Bunbury, Busselton, Albany, Geraldton, Kalgoorlie, Karratha, Esperance and other regional locations.
If we don't already have the right site, we can also source one specifically for your campaign.
How long does a campaign take?
If final creative is supplied, a mural can generally be delivered within 7–10 days, subject to site availability and approvals.
For full-service campaigns including creative development, we recommend allowing around three weeks for concepts and approvals before painting begins.
Most mural campaigns run for a minimum of four weeks.
Can we supply our own artwork?
Yes.
We can reproduce existing campaign creative or work with your brand assets and guidelines to adapt an idea specifically for a mural.
Alternatively, we can match your campaign with an artist and develop the creative from a brief.
Who has Made You Look worked with?
Made You Look has delivered campaigns and projects for organisations including AC Milan, Emirates, ATCO, Perth Wildcats, Perth Scorchers, Perth Festival, Greenpeace, MSWA, Kraken Black Spiced Rum, Sailor Jerry, Cancer Council and Strong Spirit Strong Mind.
Can murals include interactive or experiential elements?
Yes.
Campaigns can incorporate augmented reality, projection mapping, reactive paints, 3D builds, lighting, live painting and launch activations.
These can be used to extend a mural beyond the wall and create additional social, PR and audience engagement opportunities.
Who founded Made You Look?
Made You Look was founded by Will Clark in 2025.
He previously co-founded Blank Walls, delivering over 300 murals and public art projects across Australia and internationally, and directed the No More Blank Walls Street Art Festival from 2022–2024.
Made You Look builds on this experience, focusing on out-of-home media, artist-led brand campaigns and creative advertising.
How much does a mural advertising campaign cost?
Costs depend on the location, wall size, campaign duration, artist, artwork complexity and production requirements.
Pricing will typically include media/site rental and mural production.
Send us your preferred location, timing and approximate budget and we can recommend suitable options.
Does Made You Look handle permits and production?
Yes.
We manage property owners, site access, production, installation, relevant approvals and restoration of the wall after the campaign.
The aim is to make the process as simple as possible for the client.
I own a wall. Can I work with Made You Look?
Yes.
We partner with property owners who have highly visible external walls suitable for advertising.
When the site is booked, the owner receives rental income while Made You Look manages the client, creative, production and restoration of the wall. There is no mural production cost to the property owner.
How do we get started?
Send us your campaign brief, preferred locations, timing and approximate budget.
From there, we can recommend suitable sites, artists and campaign options.